NASCAR, Netflix partner for new series documenting 2023 Cup Series Playoffs

NASCAR and Netflix announced a partnership Monday for a new documentary series that will tell the in-depth story of the 2023 Cup Series Playoffs.

The docuseries — a collaboration that partners the streaming service with production companies Words + Pictures and NASCAR Studios — is scheduled to premiere on Netflix in early 2024. The format is scheduled to showcase the Cup Series postseason with behind-the-scenes insights in five episodes of 45 minutes each.

Filming has already begun on the series, which will detail the title bids of the 16-driver field through the 10 races that will decide the Cup Series championship. The playoffs are set to start Sept. 3 at Darlington Raceway, and this Saturday’s Coke Zero Sugar 400 (7 p.m. ET, NBC, MRN, SiriusXM NASCAR Radio, Peacock, NBC Sports App) at Daytona International Speedway will conclude the regular season and determine the cast of postseason hopefuls.

NASCAR Hall of Famer Dale Earnhardt Jr. is among the list of executive producers, joining Ben Kennedy, Tim Clark, Matt Summers and Tally Hair of NASCAR Studios on the productions side. That group will partner with Connor Schell and Libby Geist (who both worked on The Last Dance 30 for 30 and OJ: Made in America) and Aaron Cohen of Words + Pictures.

The announcement follows last year’s Race for the Championship series, which featured the 2022 season with an intimate look at drivers’ lives on and off the track.

The still-untitled series is the latest Netflix sports offering, coming on the heels of releases featuring the NFL, Formula 1, the PGA Tour and professional tennis. The streaming service also has plans to feature athletes in track and field, U.S. women’s soccer and rugby.
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