August 14th 2024
WRC, M-Sport set to launch "More Than Machine" documentary series
M-Sport Ford World Rally Team, WRC Promoter and SafetyCulture are set to launch a new online series ‘More than Machine’, a six-episode deep dive into the reality of running a team competing at the top level of the FIA World Rally Championship.
Produced by UK-based Superlative Studios in co-operation with M-Sport, the docuseries follows the daily lives of drivers, engineers, technicians and other team members behind-the-scenes across the 2024 season to date.
The first episode, set to premiere at 20:00 CET on 22nd August exclusively on WRC’s official YouTube channel, jumps right in at Safari Rally Kenya, documenting Adrien Fourmaux’s second career podium, whilst Grégoire Munster aims to match his teammate’s pace. The following episodes will cover the 2024 journey of the two youngsters, as they both face the inevitable adversity of a season at the elite end of the WRC.
Following not only the drivers, but co-drivers, team managers, and people from across the
M-Sport contingent, ‘More than Machine’ will bring never-before-told stories to life. With people at its core, the new series features the highs, lows, joys and sacrifices experienced by the people who make rallies happen.
"We're thrilled to share 'More than Machine' with our global audience, as well as soon-to-be fans," said Jona Siebel, Managing Director of WRC Promoter. “This series showcases the real essence of rallying, highlighting not just the incredible machinery but also the extraordinary people who push them to their limits. It's a celebration of our sport and a fascinating insight into the spirit of competition."
“I’m very proud to see the creation of this insightful series about what it takes to be a world rally team,” enthused Malcolm Wilson OBE, M-Sport Managing Director. “Showcasing the hard work and tenacity of the team, as well as introducing some of the characters we have is a pleasure to watch.
“Up until now the WRC has not delved into the backstories of the people who make the operation work, so having the chance to show this to a global audience is something very special. I hope everyone enjoys watching our journeys in WRC as much as we have enjoyed working with the production team on it.”
Wilson’s sentiments were echoed by Team Principal Rich Millener: “We’re only really scratching the surface, but by telling these stories and getting to know the people who run the cars and make the rally happen, we’re opening ourselves up to an even bigger fan base. There are real, human stories to tell here and I’m so pleased we’re now able to document them.”
Check out the official trailer to More than Machine here.
For more Industry News, please Click Here
The first episode, set to premiere at 20:00 CET on 22nd August exclusively on WRC’s official YouTube channel, jumps right in at Safari Rally Kenya, documenting Adrien Fourmaux’s second career podium, whilst Grégoire Munster aims to match his teammate’s pace. The following episodes will cover the 2024 journey of the two youngsters, as they both face the inevitable adversity of a season at the elite end of the WRC.
Following not only the drivers, but co-drivers, team managers, and people from across the
M-Sport contingent, ‘More than Machine’ will bring never-before-told stories to life. With people at its core, the new series features the highs, lows, joys and sacrifices experienced by the people who make rallies happen.
"We're thrilled to share 'More than Machine' with our global audience, as well as soon-to-be fans," said Jona Siebel, Managing Director of WRC Promoter. “This series showcases the real essence of rallying, highlighting not just the incredible machinery but also the extraordinary people who push them to their limits. It's a celebration of our sport and a fascinating insight into the spirit of competition."
“I’m very proud to see the creation of this insightful series about what it takes to be a world rally team,” enthused Malcolm Wilson OBE, M-Sport Managing Director. “Showcasing the hard work and tenacity of the team, as well as introducing some of the characters we have is a pleasure to watch.
“Up until now the WRC has not delved into the backstories of the people who make the operation work, so having the chance to show this to a global audience is something very special. I hope everyone enjoys watching our journeys in WRC as much as we have enjoyed working with the production team on it.”
Wilson’s sentiments were echoed by Team Principal Rich Millener: “We’re only really scratching the surface, but by telling these stories and getting to know the people who run the cars and make the rally happen, we’re opening ourselves up to an even bigger fan base. There are real, human stories to tell here and I’m so pleased we’re now able to document them.”
Check out the official trailer to More than Machine here.
For more Industry News, please Click Here